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Augmentation

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Augmentation - definition(s)

Augmentation - To increase the value of a customer file by utilizing an overlay from another source.

[Category=Database Marketing ]

Source: Postcom, 09 February 2010 09:16:12, http://postcom.org/public/admail_image/glossary.htm External

 

 

 

 


Data Quality Glossary.  A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl