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Circulation List

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Circulation List - definition(s)

Circulation List - The actual recipients of a magazine, book club, house organ, or newsletter. Circulation lists may be selectable by term, length on file, how initial order was received, besides any demographic data pertaining to the classification or type covered. A list of regular recipients (paid, controlled, or qualified) of a publication or periodical.

[Category=Database Marketing ]

Source: Postcom, 17 February 2010 08:12:34, http://postcom.org/public/admail_image/glossary.htm External

 

 

 

   


Data Quality Glossary.  A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl