Choose Index below for a list of all words and phrases defined in this glossary.
Clearance - A clearance is a document used to obtain a list owner's approval for a particular mailer to use their mailing list. A copy of the mailer's offer (sample mail piece) is often required to obtain this approval.
[Category=Database Marketing ]
Source: NextMark, 22 July 2009 09:40:00, https://www.nextmark.com/resources/glossary-of-terms/ ?glossaryTermId=a0800000000F00hAAC
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Clearance - The appraisal given by a list owner for the mailing of a specific package to his or her list. A necessary step in obtaining the right to rent for all mail order buyer lists.
[Category=Database Marketing ]
Source: Postcom, 18 February 2010 12:01:46, http://postcom.org/public/admail_image/glossary.htm
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl