Choose Index below for a list of all words and phrases defined in this glossary.
Customer Profile - A customer profile is a description of your typical customer. A customer profile can be created by modeling your customer database as is, or after appending additional information.
[Category=Database Marketing ]
Source: NextMark, 05 August 2009 08:27:55, https://www.nextmark.com/resources/glossary-of-terms/ ?glossaryTermId=a0800000000F9DbAAK
These advertisers support this free service
Customer Profile - The demographic and/or psychographic description of a typical buyer on a direct response customer file. A report following matching of a customer file against a masterfile of consumers; an essential first step in the production of a computerized model.
[Category=Database Marketing ]
Source: Postcom, 24 February 2010 08:49:04, http://postcom.org/public/admail_image/glossary.htm
customer profiling - [business] A process that establishes common demographic characteristics for a set of customers within a geographic area.
[Category=Geospatial ]
Source: esri, 14 March 2012 09:07:17, http://support.esri.com/en/knowledgebase/GISDictionary/term/abbreviation
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl