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Direct Response List

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Direct Response List - definition(s)

Direct Response List - Individuals or establishments that have responded to offers through the mails.

[Category=Database Marketing ]

Source: Postcom, 27 February 2010 11:15:54, http://postcom.org/public/admail_image/glossary.htm External

 

 

 

 


Data Quality Glossary.  A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl