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Glocal

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Glocal - definition(s)

Glocal - Combination of the words "˜global' and "˜local,' used to describe products or services intended for international markets and have been customized for different languages, countries, and cultures.

[Category=Localization/Localisation ]

Source: Common Sense Advisory, 12 January 2010 13:01:51, www.commonsenseadvisory.com/Resources/Glossary/tabid/878/Default.aspx External


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