Choose Index below for a list of all words and phrases defined in this glossary.
Lead Nurturing - Lead nurturing is the practice of developing a series of communications that seek to qualify a lead, keep that person engaged, and move them down the sales funnel.
[Category=Database Marketing ]
Source: CRM Technologies, 16 February 2014 09:44:01, https://www.crmtechnologies.com/blog/2014/02/04/marketing-automation-glossary-part-one/
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl