Choose Index below for a list of all words and phrases defined in this glossary.
List Criteria - Those factors on a mailing list that differentiate one segment from another. The criteria can be demographic, psychographic, or physical in nature.
[Category=Database Marketing ]
Source: Postcom, 15 March 2010 09:29:51, http://postcom.org/public/admail_image/glossary.htm
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl