Choose Index below for a list of all words and phrases defined in this glossary.
Marriage Mail - A form of co-op in which the offers of two or more disparate mailers are combined in the same folder or envelope for delivery to the same household or establishment.
[Category=Database Marketing ]
Source: Postcom, 19 March 2010 10:48:47, http://postcom.org/public/admail_image/glossary.htm
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl