Choose Index below for a list of all words and phrases defined in this glossary.
Opt-in - opt-in is a method that enables individuals to elect to receive communications such as promotional materials from specified sources. This is typically presented as a checkbox that is not checked by default. To start receiving the communications, the individual take action by checking the box. Otherwise, they are not considered an opt-in.
Source: NextMark, 16 August 2009 10:38:52, https://www.nextmark.com/resources/glossary-of-terms/ ?glossaryTermId=a0800000000DiCUAA0
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Opt-in - When and individual chooses to receive emails ors newsletters from organizations or corporations. Also considered "giving permission". Opt-out is the decision to not receive emails.
[Category=Data Quality ]
Stibo Systems, 25 May 2011 08:30:35, http://www.stibosystems.com/US/Resources/Glossary/F.aspx
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl