Choose Index below for a list of all words and phrases defined in this glossary.
Point of Purchase (POP) - A point of purchase (POP) is a place, like a cash register, where a product or service can be purchased. Also referred to as point of sale (POS).
Source: NextMark, 17 August 2009 14:28:36, www.nextmark.com/ index/definition.jsp?glossaryTermId=a0800000000F8fvAAC
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