Choose Index below for a list of all words and phrases defined in this glossary.
Space Sold Records - Any record on a house file (customers, inquirers, catalog requests) which has been generated through advertising space placed in printed publications.
[Category=Database Marketing ]
Source: Postcom, 09 April 2010 13:01:30, http://postcom.org/public/admail_image/glossary.htm
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl