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Teaser

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Teaser - definition(s)

Teaser - A bit of introductory copy, usually on the outside envelope, to induce the recipient to open the envelope and find out more.

[Category=Database Marketing ]

Source: Postcom, 11 April 2010 10:08:01, http://postcom.org/public/admail_image/glossary.htm External

 

 

 


Data Quality Glossary.  A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl