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Triggered E-mails

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Triggered E-mails - definition(s)

Triggered Emails - Emails which are sent out in an automated fashion, typically as a response to a click through on a previous campaign, web page or on a certain date within the database, i.e. Birthday.

[Category=Database Marketing ]

Source: DBG, 12 May 2011 08:49:32, http://www.dbg.co.uk/glossary/1015 External 


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