Choose Index below for a list of all words and phrases defined in this glossary.
Addressing Media - The means used to add name and address to a mailing piece. The major ones are cheshire labels, pressure-sensitive labels, computer, or ink-jet generated. Names and addresses are also supplied on telephone cards, IBM cards and sheet listings.
[Category=Database Marketing ]
Source: Postcom, 05 February 2010 10:28:22, http://postcom.org/public/admail_image/glossary.htm
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl