Choose Index below for a list of all words and phrases defined in this glossary.
Cost of Money - One of the costs of running any business and often forgotten in the analysis of the costs to run a direct-response operation.
[Category=Database Marketing ]
Source: Postcom, 22 February 2010 10:14:00, http://postcom.org/public/admail_image/glossary.htm
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl