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Private Database

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Private Database - A private database is a compilation of names from external sources that is used for a specific mailer's exclusive prospecting purposes.

Source: NextMark, 17 August 2009 14:35:28, www.nextmark.com/ Externalindex/definition.jsp?glossaryTermId=a0800000000F1QhAAK


Data Quality Glossary.  A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl