Choose Index below for a list of all words and phrases defined in this glossary.
List Owner - A list owner is the company that owns a given mailing list. The list owner will often emply a list manager to help them sell the list and to manage the list order process. The list owner may also employ a service bureau to handle count requests and list order fulfillment tasks.
Source: NextMark, 12 August 2009 09:03:45, https://www.nextmark.com/resources/glossary-of-terms/ ?glossaryTermId=a0800000000DiNjAAK
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List Owner - The entity that owns the rights to the use a list. Often, the list owner is also the creator of the list(s).
[Category=Direct Marketing ]
Source: Digital Formatting Services, 27 December 2011 09:01:00, http://www.digitalformattingservices.com/vdp_glossary.htm
Data Quality Glossary. A free resource from GRC Data Intelligence. For comments, questions or feedback: dqglossary@grcdi.nl